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THE FIT GUIDE

With amazing new size-inclusive fits, plus iconic and classic shapes, our latest jeans guide
is your shortcut to finding the perfect fit.

SHOP JEANS

LOW RISE PARALLEL

The parallel Jean is the OG! One of the first denim styles to hit our site, its low rise allows the jean to sit on your hips but fit nicely around the body rather than hanging loose at the crotch. Fitting slightly slimmer than the Roomy it offers a sleeker silhouette. This low rise, relaxed straight leg 5 pocket jean is offered in a variety of washes in non stretch 100% cotton denim.

Lente is 5'7
Model wears size W26/32L

SHOP PARALLEL

REGULAR PARALLEL

The Regular Parallel has a longer rise to allow the jean to sit just below the waist, still with a nice fit around the crotch and having the same slightly slimmer leg than the Roomy. We offer this Classic 5 pocket jean in a classic Vintage blue and black wash.

Lente is 5'7
Model wears size W26/32L

SHOP PARALLEL

EXTRA WIDE REGULAR ROOMY

This is the same wide fit as the low rise Roomy but with an increased rise to sit snug around the waist rather than sitting on the hips. Very good for a dressier feel to wear with a pair of heels on a night out.

Lente is 5'7
Model wears size W26/32L

SHOP ROOMY

EXTRA WIDE LOW RISE ROOMY

What can be said about the Low Rise Roomy ! Our best selling jean sits low on your hips and wide in the leg giving it a slouchy feel, yet like our OG parallel, the short rise allows it to fit nicely around the body rather than hanging loose at the crotch. We think this is the perfect jean for the moment which is why its offered in as many shades as you can fit in your wardrobe.

Lente is 5'7
Model wears size W26/32L

SHOP ROOMY

OVERSIZED EXTRA WIDE LOW RISE ROOMY

Following the success of our Extra Wide Low Rise Roomy the question was how big do you want them? Heres the test to see.

Lente is 5'7
Model wears size W26/32L

SHOP ROOMY

OVERSIZE DAD LOW RISE

Sitting on the hips in the same low slung hip position as our Best selling Roomy, these have a much longer, deeper rise for a looser, baggier crotch, giving the impression that your wearing a pair of vintage mens jeans. With a straighter leg similar to our classic Parallel these really are the best of both worlds. Thanks Dad!

Lente is 5'7
Model wears size W26/32L

SHOP LOW RISE

SKATER JEANS

Slung on the hips in the same low waist position as the Roomy and Paralleles, this jean has a much, much deeper crotch with a loose fitting seat and thigh creating a truly slouchy skater jean. Don't expect these to fit nicely, expect them to look skate.

Lente is 5'7
Model wears size W26/32L

SHOP WIDE LEG

LOW RISE BOOTCUT

Not all of our denim is so rigid! Inspired by cuts from the mid 2000s, the low rise flared jeans come in a comfort stretch denim. They feature the classic 5 pocket styling, with stitching on the back pockets to elevate the look, not forgetting our branded back tab, rivets and button. Currently offered in a variety of leg lengths. Available to shop in a selection of washes.

Lente is 5'7
Model wears size W26/32L

SHOP FLARE

RIGID LOW RISE FLARE

Need copy

Lente is 5'7
Model wears size W26/32L

SHOP FLARE

FIND YOUR WASH

From classic indigo and black to fresh grey- and white-hued styles, we have a wash to suit every wardrobe.

HOW TO MEASURE

WAIST

Measure around the natural waist line above the hips.

Available sizes in inch:
24, 26, 28, 30, 32, 34, 36

HIPS

Measure at the fullest part of your hips – be careful to keep the tape measure straight.

Available sizes in inch:
34, 36, 38, 40, 42, 44

INSEAM

Measure from the top of the crotch down to the hem.

Available size:
32"/81cm
34"/86cm

HOW TO WEAR AND CARE

Our jeans are composed of 80% Cotton and 20% recycled cotton.

WEAR

Wearing your jeans 10 to 12 times before washing saves water and conserves energy.

WASH

Washing jeans inside out in cold water preserves their colour.

DRY

Hand dry your jeans – never put them in the dryer.

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